About the smallcase

Invest in the FMCG & Consumption sector in India. The Indian FMCG sector has been experiencing robust growth, driven by rising disposable incomes, changing consumer preferences, and a growing middle-class population. Additionally, the rise of e-commerce and digital platforms has opened up new avenues for FMCG companies to reach consumers.


Quantitative: Systematic model that eliminates human biases and subjectivity


Long Term Strategy: Low Churn and longer average holding period


Concentrated: Portfolio of 2-8 stocks


Track Record: Back tested from 2003 across various market and economic cycles.


Strong Risk Management

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